{"id":3299,"date":"2025-05-15T23:44:00","date_gmt":"2025-05-15T23:44:00","guid":{"rendered":"https:\/\/americaazul.cl\/?p=3299"},"modified":"2026-08-06T23:47:37","modified_gmt":"2026-08-06T23:47:37","slug":"laboratorio-pfizer-realizo-charla-sobre-fake-news-y-divulgacion-cientifica-en-campus-curauma-pucv","status":"publish","type":"post","link":"https:\/\/americaazul.cl\/index.php\/2025\/05\/15\/laboratorio-pfizer-realizo-charla-sobre-fake-news-y-divulgacion-cientifica-en-campus-curauma-pucv\/","title":{"rendered":"Laboratorio Pfizer realiz\u00f3 charla sobre fake news y divulgaci\u00f3n cient\u00edfica en Campus Curauma PUCV"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>La instancia reuni\u00f3 a estudiantes de la Escuela de Periodismo y de la Facultad de Ciencias.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El d\u00eda martes 13 de mayo se llev\u00f3 a cabo el conversatorio \u201cFake news y los desaf\u00edos de la divulgaci\u00f3n cient\u00edfica\u201d realizado por el gerente de Comunicaciones Externas del Cluster Andino de&nbsp;<a href=\"https:\/\/www.pfizer.cl\/\">Pfizer<\/a>, Omar Orellana Acu\u00f1a. La actividad fue organizada por la&nbsp;<a href=\"https:\/\/periodismopucv.cl\/\">Escuela de Periodismo<\/a>&nbsp;y la&nbsp;<a href=\"https:\/\/www.pucv.cl\/uuaa\/site\/edic\/base\/port\/facultad_de_ciencias.html\">Facultad de Ciencias<\/a>&nbsp;de la&nbsp;<a href=\"https:\/\/www.pucv.cl\/\">Pontificia Universidad Cat\u00f3lica de Valpara\u00edso<\/a>, con el objetivo de reunir a la comunidad universitaria y dialogar respecto a temas contingentes para las distintas carreras que conviven en el Campus Curauma PUCV.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El evento estuvo marcado por tres grandes momentos. En primera instancia, el jefe de comunicaciones realiz\u00f3 una presentaci\u00f3n sobre el panorama actual de las fake news en la divulgaci\u00f3n cient\u00edfica y de qu\u00e9 forma se pueden combatir, como usuario y como profesional del \u00e1rea de las comunicaciones. Luego de eso, present\u00f3 la iniciativa&nbsp;<a href=\"https:\/\/www.pfizer.cl\/premio-pfizer\">Premio Pfizer Cluster Andina 2025<\/a>, que invita a periodistas y estudiantes a postular trabajos publicados desde septiembre de 2024 a final de agosto de este a\u00f1o. Finalmente, se abri\u00f3 un espacio de preguntas para las y los estudiantes, acerca de la presentaci\u00f3n y de la convocatoria del premio.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Respecto al evento, el<strong>&nbsp;gerente de Comunicaciones Externas del Cluster Andino de Pfizer, Omar Orellana<\/strong>, destac\u00f3 la oportunidad y afirm\u00f3 que este tipo de espacios \u201cson s\u00faper importantes, porque tenemos que crear conciencia entre los futuros comunicadores y comunicadoras sobre la importancia de combatir las noticias falsas y la desinformaci\u00f3n\u201d.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El&nbsp;<strong>director de la Escuela de Periodismo<\/strong>,&nbsp;<strong>Claudio El\u00f3rtegui<\/strong>, se refiri\u00f3 a la importancia de conversar y analizar estos temas, resaltando el Premio Pfizer como impulso para sus estudiantes.\u201dCreo que es muy importante que nuestros estudiantes puedan sopesar parte de este fen\u00f3meno y tambi\u00e9n tener herramientas concretas para poder contrarrestarlo. Por eso, conocer los alcances del concurso de divulgaci\u00f3n cient\u00edfica que organiza Pfizer, abre una oportunidad para que ellos tambi\u00e9n puedan comunicar y profesionalizar parte de sus proyectos\u201d, afirm\u00f3.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sobre la actividad, el&nbsp;<strong>decano de la Facultad de Ciencias<\/strong>,&nbsp;<strong>Manuel Bravo<\/strong>&nbsp;(quien fue representado por su vicedecano durante el evento, Ram\u00f3n Herrera), la valor\u00f3 como una instancia formativa fundamental para relevar la importancia de la comunicaci\u00f3n de las ciencias, tanto para el mundo period\u00edstico como cient\u00edfico. En ese sentido, agreg\u00f3 que \u201cla divulgaci\u00f3n cient\u00edfica es esencial para formar ciudadanos con visi\u00f3n cr\u00edtica de la realidad y el entorno que nos rodea, permite determinar si lo que se est\u00e1 informado y consumiendo es veraz y si fue o no realizado con rigurosidad cient\u00edfica\u201d, sentenci\u00f3.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Las y los estudiantes se mostraron participativos e interesados en las tem\u00e1ticas expuestas.&nbsp;<strong>Alberto Soto<\/strong>,&nbsp;<strong>estudiante de primer a\u00f1o de la Escuela de Periodismo<\/strong>, enfatiz\u00f3 que este tipo de conversatorios son relevantes para su formaci\u00f3n y las distintas perspectivas que se pueden tener sobre las \u00e1reas en las que se pueden especializar. Tambi\u00e9n agreg\u00f3 que \u201ceste tipo de instancias nos entregan herramientas muy relevantes, sobre todo para los desaf\u00edos que enfrenta la comunicaci\u00f3n hoy en d\u00eda, en diversos aspectos que pueden afectar nuestra vida cotidiana\u201d.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cPor lo que, poder ser parte de estas actividades con personas reconocidas e importantes de distintas \u00e1reas, es muy nutritivo para todos nosotros los estudiantes\u201d, expres\u00f3 el alumno.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para saber m\u00e1s sobre el Laboratorio Pfizer y su iniciativa Premio Pfizer Cluster Andina 2025, ingresa a&nbsp;<a href=\"http:\/\/www.pfizer.cl\/\">https:\/\/www.pfizer.cl\/premio-pfizer<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img  title=\"\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"819\" data-id=\"3300\" src=\"https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0056-1024x819.jpg\"  alt=\"DSC_0056-1024x819 Laboratorio Pfizer realiz\u00f3 charla sobre fake news y divulgaci\u00f3n cient\u00edfica en Campus Curauma PUCV\"  class=\"wp-image-3300\" srcset=\"https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0056-1024x819.jpg 1024w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0056-300x240.jpg 300w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0056-768x614.jpg 768w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0056-1536x1229.jpg 1536w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0056-600x480.jpg 600w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0056.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img  title=\"\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"819\" data-id=\"3301\" src=\"https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0082-1024x819.jpg\"  alt=\"DSC_0082-1024x819 Laboratorio Pfizer realiz\u00f3 charla sobre fake news y divulgaci\u00f3n cient\u00edfica en Campus Curauma PUCV\"  class=\"wp-image-3301\" srcset=\"https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0082-1024x819.jpg 1024w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0082-300x240.jpg 300w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0082-768x614.jpg 768w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0082-1536x1229.jpg 1536w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0082-600x480.jpg 600w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0082.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img  title=\"\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"819\" data-id=\"3302\" src=\"https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0086-1024x819.jpg\"  alt=\"DSC_0086-1024x819 Laboratorio Pfizer realiz\u00f3 charla sobre fake news y divulgaci\u00f3n cient\u00edfica en Campus Curauma PUCV\"  class=\"wp-image-3302\" srcset=\"https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0086-1024x819.jpg 1024w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0086-300x240.jpg 300w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0086-768x614.jpg 768w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0086-1536x1229.jpg 1536w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0086-600x480.jpg 600w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0086.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img  title=\"\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"819\" data-id=\"3303\" src=\"https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0087-1024x819.jpg\"  alt=\"DSC_0087-1024x819 Laboratorio Pfizer realiz\u00f3 charla sobre fake news y divulgaci\u00f3n cient\u00edfica en Campus Curauma PUCV\"  class=\"wp-image-3303\" srcset=\"https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0087-1024x819.jpg 1024w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0087-300x240.jpg 300w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0087-768x614.jpg 768w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0087-1536x1229.jpg 1536w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0087-600x480.jpg 600w, https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0087.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>La instancia reuni\u00f3 a estudiantes de la Escuela de Periodismo y de la Facultad de Ciencias. El d\u00eda martes 13 de mayo se llev\u00f3 a cabo el conversatorio \u201cFake news [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_EventAllDay":false,"_EventTimezone":"","_EventStartDate":"","_EventEndDate":"","_EventStartDateUTC":"","_EventEndDateUTC":"","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"_kadence_starter_templates_imported_post":false,"footnotes":""},"categories":[74],"tags":[],"class_list":["post-3299","post","type-post","status-publish","format-standard","hentry","category-noticias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Laboratorio Pfizer realiz\u00f3 charla sobre fake news y divulgaci\u00f3n cient\u00edfica en Campus Curauma PUCV - Escuela de Periodismo PUCV<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/americaazul.cl\/index.php\/2025\/05\/15\/laboratorio-pfizer-realizo-charla-sobre-fake-news-y-divulgacion-cientifica-en-campus-curauma-pucv\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Laboratorio Pfizer realiz\u00f3 charla sobre fake news y divulgaci\u00f3n cient\u00edfica en Campus Curauma PUCV - Escuela de Periodismo PUCV\" \/>\n<meta property=\"og:description\" content=\"La instancia reuni\u00f3 a estudiantes de la Escuela de Periodismo y de la Facultad de Ciencias. El d\u00eda martes 13 de mayo se llev\u00f3 a cabo el conversatorio \u201cFake news [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/americaazul.cl\/index.php\/2025\/05\/15\/laboratorio-pfizer-realizo-charla-sobre-fake-news-y-divulgacion-cientifica-en-campus-curauma-pucv\/\" \/>\n<meta property=\"og:site_name\" content=\"Escuela de Periodismo PUCV\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-15T23:44:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-06T23:47:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/americaazul.cl\/wp-content\/uploads\/2026\/08\/DSC_0056.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Francisca Hurtado\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Francisca Hurtado\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/americaazul.cl\\\/index.php\\\/2025\\\/05\\\/15\\\/laboratorio-pfizer-realizo-charla-sobre-fake-news-y-divulgacion-cientifica-en-campus-curauma-pucv\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/americaazul.cl\\\/index.php\\\/2025\\\/05\\\/15\\\/laboratorio-pfizer-realizo-charla-sobre-fake-news-y-divulgacion-cientifica-en-campus-curauma-pucv\\\/\"},\"author\":{\"name\":\"Francisca Hurtado\",\"@id\":\"https:\\\/\\\/americaazul.cl\\\/#\\\/schema\\\/person\\\/048a812a3f81837239e2fc849860781d\"},\"headline\":\"Laboratorio Pfizer realiz\u00f3 charla sobre fake news y divulgaci\u00f3n cient\u00edfica en Campus Curauma PUCV\",\"datePublished\":\"2025-05-15T23:44:00+00:00\",\"dateModified\":\"2026-08-06T23:47:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/americaazul.cl\\\/index.php\\\/2025\\\/05\\\/15\\\/laboratorio-pfizer-realizo-charla-sobre-fake-news-y-divulgacion-cientifica-en-campus-curauma-pucv\\\/\"},\"wordCount\":626,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/americaazul.cl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/americaazul.cl\\\/index.php\\\/2025\\\/05\\\/15\\\/laboratorio-pfizer-realizo-charla-sobre-fake-news-y-divulgacion-cientifica-en-campus-curauma-pucv\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/americaazul.cl\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/DSC_0056-1024x819.jpg\",\"articleSection\":[\"Noticias\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/americaazul.cl\\\/index.php\\\/2025\\\/05\\\/15\\\/laboratorio-pfizer-realizo-charla-sobre-fake-news-y-divulgacion-cientifica-en-campus-curauma-pucv\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/americaazul.cl\\\/index.php\\\/2025\\\/05\\\/15\\\/laboratorio-pfizer-realizo-charla-sobre-fake-news-y-divulgacion-cientifica-en-campus-curauma-pucv\\\/\",\"url\":\"https:\\\/\\\/americaazul.cl\\\/index.php\\\/2025\\\/05\\\/15\\\/laboratorio-pfizer-realizo-charla-sobre-fake-news-y-divulgacion-cientifica-en-campus-curauma-pucv\\\/\",\"name\":\"Laboratorio Pfizer realiz\u00f3 charla sobre fake news y divulgaci\u00f3n cient\u00edfica en Campus Curauma PUCV - 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